The
Data Literacy Project, the community dedicated to making society
fluent in data, introduced the first globally recognized certification
that will enable individuals to document and demonstrate their data
literacy skills. This free certification has been developed by leading
academics and data literacy specialists at Qlik,
supporting the company’s role in the Data Literacy Project’s mission to
enable individuals at every stage in their data literacy journey.
The great challenge in the Fourth Industrial Revolution is not capturing
data, but turning it into actionable insights. Companies across all
industries need employees to gain insights from data to sustain their
value and drive competitive advantage. There is a significant global
skills gap, with just 24%
of employees worldwide confident in their ability to read, work
with, analyze, and argue with data. Data
skills are in high demand, with Qlik’s
Data Literacy Index showcasing that one-third (36%) of business
leaders would be willing to pay more to data literate individuals.
This free certification, pioneered by the Qlik
education team and led by Qlik’s in-house academic Kevin Hanegan, is
the first comprehensive measure of an individual’s data literacy. Unlike
the many existing technical qualifications for data analytics, data
science and big data, this world-first exam will enable candidates from
all walks of life to attain a physical certificate that attests they
have the skills needed to succeed in an increasingly digitized
workplace. These include both hard skills like understanding and
interpreting data as well as soft skills like creativity,
problem-solving and communicating. The certification design leverages
Hanegan’s experience as a professor at the University of California and
Oregon State University, along with his current work as Chief Learning
Officer at Qlik, ensuring the certification reflects both business and
academic requirements.
“The potential for data-informed decision making across all roles and
business functions is massive,” said Kevin Hanegan, Chief Learning
Officer, Qlik. “Data literacy has been proven to positively
impact organizations’ enterprise value by up to 5 percent, so it is
little surprise that this skillset is becoming highly valued. We’re
excited to help individuals demonstrate their data literacy without
embarking on more technical, data analytics qualifications that may not
be appropriate to their level.”
The 70-question examination will measure performance in the data skills
that support better business decision-making, including:
-
Analyzing, asking questions of, making decisions and communicating
with data - Interpreting business requirements
-
Understanding how data is built, used and transformed in order to
analyze and tie back to business objectives - Utilizing visualizations to make data-informed decisions
Following the two-hour examination, successful candidates will receive a
physical certificate and a badge for their LinkedIn and CV certifying to
employers their ability to read, work with, analyze and argue with data.
Empowering Individuals Throughout Their Data Literacy Journey
The contribution of this world-first data literacy certification further
enables the Data Literacy Project – launched by founding partners Qlik,
Accenture,
Cognizant,
Experian,
Pluralsight,
Chartered
Institute of Marketing and Data
to the People in October 2018 – to achieve the goal of helping
individuals at every stage in their data literacy journey.
Those starting on their data literacy journey can access e-learning
resources on the Project’s website, including 19
courses that were recently made available free of charge by Qlik.
These courses support the development of core data literacy skills,
including Understanding Data, Data Storytelling and an Introduction to
Data-Informed Decision Making.
The recent launch of the Data Literacy Project community
forum also enables individuals to engage with and ask questions of
experts to support their continued learning.
“The creation of the first globally recognized certification to help
more people document and demonstrate their data literacy skills is a
hugely significant step in the right direction for the Data Literacy
Project,” said Paul Malyon, Data Literacy Project Advisory Board Member
and Head of Data Literacy at Experian. “Giving everyone the opportunity
to become fully capable in, and certified, for their ability to read,
work with, analyze and argue with data can only be positive for their
careers, the businesses they work for and their day-to-day lives.
Understanding data has never been more important and we’re delighted to
be able to support this launch.”
About Qlik
Qlik’s vision is a data-literate world, one where everyone can use data
to improve decision-making and solve their most challenging problems.
Only Qlik offers end-to-end, real-time data integration and
analytics solutions that help organizations access and transform all
their data into value. Qlik helps companies lead with data to see more
deeply into customer behavior, reinvent business processes, discover new
revenue streams, and balance risk and reward. Qlik does business in more
than 100 countries and serves over 50,000 customers around the
world.
About the Data Literacy Project
Established to combat widespread data illiteracy, the Data Literacy
Project is a community dedicated to making society fluent in the
language of data, and places data literacy at the heart of individual
and organizational success. Supported by its Advisory Board and driven
by founding partners, Qlik, Accenture, Cognizant, Experian, Pluralsight,
CIM and Data to the People the Data Literacy Project aims to provide
individuals and organizations with access to the most extensive resource
ecosystem of educational and professional training, interactive
assessment tools and access to a community of experts.
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company names are trademarks™ or registered® trademarks of
their respective holders.
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