Precisely, the global leader in data integrity, has been named a leading provider of customer communications management (CCM) and customer experience management (CXM) solutions in the 2022 CCM-CXM Aspire Leaderboard. The announcement marks the first Aspire Leaderboard since Precisely acquired CEDAR CX, a move that strengthened its existing EngageOne portfolio, creating a best-of-breed solution that is unmatched in the market.
“Precisely has redoubled its efforts to create a fully integrated and scalable SaaS platform under its EngageOne brand, which offers a compelling range of customer engagement solutions,” commented Kaspar Roos, CEO & Founder of Aspire. “Precisely has both the right technical foundation, and partner base in place, to deliver industry-leading digital customer experiences for its clients, underpinned by a hosted managed services platform.”
The EngageOne portfolio helps companies connect with customers when, where, and how they desire. EngageOne enables organizations to employ a centralized approach to customer communications management. With a single, unified CCM platform users can personalize, automate, track, and audit customer communications. It delivers a fully omnichannel servicing experience that enables your customers to communicate with you when, where, and how they prefer.
The Aspire Leaderboard recognized how these solutions can be further strengthened through the addition of Precisely’s data integrity capabilities, including the addition of datapoints for enrichment and geolocation, as well as the use of data integration and quality solutions to ensure a foundation of trusted data for use in EngageOne.
The Aspire Leaderboard is an interactive tool that visualizes and ranks vendors across the CCM and CXM industries. Vendors are analyzed based on product capabilities, strengths, and strategic direction, including solution vision and roadmap. Precisely ranks as a Leader in the following categories:
- Leader AnyPrem CCM Software: Solutions that can be deployed on-prem or in a hosted, public, virtual private, or hybrid cloud configuration.
- Leader Vendor Hosted SaaS CCM: Cloud-native CCM software which is offered “as a service” (SaaS) hosted and managed directly by the vendors, who are responsible for data security, certification, regulatory compliance, and privacy.
- Leader Communications Experience Platform (CXP): Traditional CCM solutions combined with additional capabilities from adjacent fields, addressing communications use cases across the entire customer lifecycle, offered as a single cloud or hosted managed services.
- Leader Service Providers: Companies leading with CCM services including print oriented BPOs, solution integrators, value added resellers, and hosted managed service providers.
“We are honored by Aspire’s recognition of Precisely as a leading provider in the CCM and CXM markets,” said Greg Van den Heuvel, EVP and GM of CES at Precisely. “We are proud to equip our clients to better leverage their data to strengthen their own customer relationships. We help our clients improve engagement and experience, reduce churn and promote additional services to retain and grow revenue, particularly at a time when it has never been a more important priority.”
Learn more about the EngageOne portfolio of solutions here.
Aspire Disclaimer
The Aspire Leaderboard™ is copyrighted by Aspire Customer Communications Services Ltd. and is based on the findings and opinions of Aspire’s consultancy organization. Aspire does not endorse any vendor, product or service included in the Aspire Leaderboard.
About Aspire
Aspire Customer Communications Services is a boutique consulting firm specializing in the Customer Communications Management (CCM), Customer Experience Management (CXM), and Customer Journey Management (CJM) industries. Through deep market expertise and global insights, Aspire works with Software, Services and Solution providers, and Business Advisories and Private Equity Firms to help them achieve their CCM goals. Find more information about how Aspire is helping organizations navigate the complexities of the customer communications world at http://www.aspireccs.com.
About Precisely
Precisely is the global leader in data integrity, providing accuracy, consistency, and context in data for 12,000 customers in more than 100 countries, including 99 of the Fortune 100. Precisely’s data integration, data quality, data governance, location intelligence, and data enrichment products power better business decisions to create better outcomes. Learn more at www.precisely.com.
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