Brightspot, a leading content management system (CMS) provider, announced today that it has partnered with Tailwind Capital to help accelerate the next phase of the company’s growth.
“The Brightspot team is excited to partner with Tailwind Capital for the next step of our journey,” said David A Gang, Brightspot Co-founder and CEO. “We look forward to expanding our offering to ensure we’re providing customers with the tools they need to create successful digital content experiences.”
Brightspot’s product offering is centered around a highly sophisticated and deep technology platform with extensive workflow, search, website development and editing/publishing capabilities. Brightspot’s technology empowers customers—regardless of the complexity of their use case—to build the content experience their organization needs with the most effective use of their resources. The Brightspot CMS was recently named Best Content Management System by the 2021 Digiday Technology Awards, marking Brightspot’s second win in the category in two years.
As part of the next phase of growth, Brightspot will increase its focus on building out a developer community and partner network, to expand the reach and accessibility of its rich product offering.
Will Fleder, Partner at Tailwind Capital added, “The Brightspot team has built an incredible business as a leader within the content management space. Tailwind’s deep history in marketing technology and services makes us an ideal partner for Brightspot. We are thrilled to partner with the Brightspot team and support the company’s continued growth.”
“Tailwind believes in Brightspot’s demonstrated ability to guide and assist organizations in building web applications in the most efficient and impactful way,” said Rick Willet, Tailwind Capital Operating Executive and Executive Chairman at Brightspot. “Brightspot understands the challenges and opportunities that both customers and partners face, and we are excited to be part of the company’s growth.”
Lincoln International served as financial advisor to Brightspot. Evercore served as financial advisor and Davis Polk & Wardwell LLP served as legal advisor to Tailwind Capital. Cooley LLP served as legal advisor to Brightspot.
About Brightspot
At Brightspot, we believe technology should enable content-focused teams to work smarter, faster, and more seamlessly to move businesses forward. Our world-class delivery team has decades of collective experience supporting digital transformation efforts and complex use cases for some of the world’s most well-known companies. Named as a 2021 Top Workplace by The Washington Post, a 2021 Hot Vendor for Content Experience from Aragon Research and the 2021 Best Content Management System by Digiday, Brightspot prides itself on being a leading content management system built to grow and adapt with any business. Visit www.brightspot.com and follow us on Twitter @TeamBrightspot to learn more about our story and solutions.
About Tailwind Capital
Tailwind Capital is a leading private equity firm focused on services investments within select end markets. Tailwind partners with experienced management teams and entrepreneurs to transform businesses through organic growth initiatives, acquisitions, and operational and strategic investments. Since inception, Tailwind has invested in 49 portfolio companies and over 150 add-on acquisitions. For more information, please visit www.tailwind.com.
About Lincoln International
Lincoln International is a trusted investment banking advisor to business owners and senior executives of leading private equity firms and public and privately held companies around the world. Our advisory services include mergers and acquisitions and capital markets advisory for the mid-market. We also provide valuations and fairness opinions and joint ventures advisory services. As one tightly integrated team of more than 700 professionals across 16 countries, we offer an unobstructed perspective, backed by superb execution and a deep commitment to client success. With extensive industry knowledge and relationships, timely market intelligence and strategic insights, we forge deep, productive client relationships that endure for decades. Connect with us to learn more at www.lincolninternational.com.
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